Fußball-Club St. Pauli von 1910 e.V. and Puma have unveiled the St. Pauli 26/27 Home kit, with the design continuing the brown and white colour identity associated with the Hamburg side.
St. Pauli Kit Design & Inspiration
The new St. Pauli jersey is presented in a Espresso Brown base with tonal patterning across the front and sleeves. The pattern is made up of repeated angular shapes, creating a vertical structure through the body of the shirt. The back is mostly plain brown, with the upper section carrying large white “ST. PAULI” lettering and a small 1910 detail below the rear collar.
White accents are used throughout the jersey, including the Puma logo on the right chest, the shoulder logos, and the trim on the collar and cuffs. The FC St. Pauli crest appears on the left chest, with Congstar applied as the main shirt sponsor in a white rounded panel across the front.
The collar has a round neckline with a short button placket and white inner side detailing. The sleeve cuffs include white and black striping, matching the contrast details used around the neck.
Technical Features
The jersey features Puma dryCELL technology to support breathability and moisture management. It is produced using PUMA’s RE:FIBRE initiative, meaning it is made from 100% recycled materials, excluding trims and decorative elements.
Full St. Pauli Home Kit details
The new St. Pauli football shirt will be paired with coordinated brown shorts and brown socks and will be worn during the 2026-27 2. Bundesliga season.
View the: St. Pauli 2026-27 Away Kit
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