Medial Saúde (Medial Health), with colours adapted, is new sponsor of Corinthians. In the same week in that they enclosed the contract with the Samsung, the club found an agreement with the medicine branch company Medial Saúde, to try to recuperate its financial health.
The president Andrés Sanchez officially presented the new partner of Corinthians in the beginning of the night of last Thursday, in the Parque São Jorge. Vice president of marketing of the club, Luiz Paulo Rosenberg confirmed the official values: R$ 16.5 millions in 2008.
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Beyond these figures, bonuses are predicted in contract, regarding the performance of the team inside field, as in others kinds of actions. "Medial Saúde has an important paper in the recuperation of the financial health of the club. We count on a partnership that goes to extend beyond the shirt sponsoring, we are planning a series of joint actions within this marriage", commented Rosenberg.
One of the conditions for the new agreement with the Medial Saúde was the change in colour of the logo of the company. The new partner of Corinthians originally has a green company logo, the colour of rival Palmeiras. An adaptation already been made..the logo will be changed to black and white colours.
"We are much dynamic and flexible, so the colour that the president Andrés did not want is not going to be on the shirt. We are going to begin with the black one, and afterwards we are going to evaluate how our brand develops", Luiz Kaufmann said, president of Medial.
At the official presentation of the partnership, the management already exhibited an official shirt with the logo of the new company Medial Saúde, as well as a new panel behind the counter of interviews. In both the cases, everything regarding Medial Saúde is in black color.
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