As Seattle Sounders FC prepares to celebrate 10 years in Major League Soccer in 2019, the club today announced an exciting move both for the team and professional soccer in Seattle: A new jersey front sponsorship deal with locally-based online retailer Zulily.

A company driven by attentive customer service in the digital age, Zulily is headquartered in Seattle, with corporate offices in Ohio as well as distribution centers in Nevada, Ohio, Pennsylvania and China.

Dundee Football Club announced a new 5 year kit sponsorship deal with Italian Sportswear Company Macron.

Macron will provide technical playing and training kit to the first team and youth academy and will expand on the range of leisurewear currently available in the Club Shop.

Juventus FC and Adidas have modified the official partner agreement and extended the term of the agreement until 30 June 2027.

The current agreement, which would expire on 30 June 2021, covered six football seasons starting from 2015/2016. The new agreement will relate to the period starting with season 2019/2020 and cover in total eight football seasons until 2026/2027.

Canada Soccer announced that Nike will become the official footwear, apparel and equipment supplier for Canada Soccer and its Men’s and Women’s National Teams at every level starting in January 2019.

"This watershed moment for Canada Soccer is further proof that Canada is a leading soccer nation,” said Steven Reed, Canada Soccer President. “This new agreement provides recognition of the accelerated advancement of the sport in our country that has been fuelled by our successful hosting of major international competitions including the most recent record-setting FIFA Women’s World Cup Canada 2015™ from coast to coast."

Nike and the Premier League have announced a six-year extension to their existing partnership, until at least 2025.

The extension of the deal, which began back in 2000, cements one of Nike’s longest partnerships in football, ensuring continued innovation on and off the pitch.

Arsenal and Adidas have agreed a new £300 million kit deal, effective from July 1, 2019

The current deal with Puma is worth £30 million a year over five years. The new arrangement with Adidas will bring in £60 million a year over five years and it will be the first time the Gunners have an Adidas kit since 1994.

The Germany national team and adidas have agreed an early contract extension on their long-standing partnership.

On the day after Germany’s game against Peru, the Germany national team president Reinhard Grindel and the adidas chairman Kasper Rorsted announced that the contract running until 2022 would be extended until 2026.

The Scottish FA announced the renewal of two key relationships with sports brands Adidas and JD.

Both partnerships have been extended until the end of 2022, which will coincide with the ultimate aim of an appearance at the FIFA World Cup. adidas will continue to operate as our official kit supplier, while JD remain our exclusive retail partner.

Ajax and Adidas have reached an understanding about a renewed partnership. The new contract will go into effect starting July 1st 2019 and will end on June 30th 2025. The six additional contract years reportedly have a value of around 50 million euros.

Ajax and adidas are partners since the 2000-2001 season and adidas is official main sponsor since July 1st 2009.

Shop Ajax

Aston Villa announced the renewal and extension of their relationship with Kindred Group which will see 32Red become the club’s new Principal Partner and Unibet continuing as an Official Partner.

32Red  will have their company logo feature on the club’s new home and away shirts, and the Unibet logo, which appeared on last season’s shirts, will now feature across all first-team trainingwear.