Puma and AC Milan have today announced an official long-term partnership, that brings together two of the most passionate, iconic and ambitious brands in Football industry.

Effective 1st July 2018, PUMA will become our official partner, global technical supplier and official licensing partner.

The Jamaica Football Federation (JFF) has officially signed a new kit deal with British football kit manufacturer maker Umbro.

The deal will run for four years and is worth US$4 million (almost Ja$503 million). This figure could increase depending on the JFF's marketing of the gear and team performance.

Negotiations into a new football kit supplier for Rangers FC will begin tomorrow.

Current suppliers Puma had until today to notify the club on whether or not they would like to continue their agreement beyond the end of this season, with King confirming there had been contact from the manufacturer.

AC Milan has mutually agreed with adidas to prematurely terminate their technical sponsorship deal at the end of the season 2017/2018.

The current partnership, which began on 1 July 1998, has been highlighted by a consistent flow of successes with a total of twelve trophies: 2 UEFA Champions League, 1 FIFA World Club Cup, 2 European Super Cups, 3 Italian League titles, 3 Italian League Super Cups, 1 Italian Cup. adidas started partnering AC Milan back in season 1978/1979, the year of the tenth Italian League title.

Adidas and Fulham FC announced a new partnership taking the German football brand and the 138 year old club into the future with a long term extension.

Adidas and Fulham have a long history together, having originally partnered in 1977/78 and then again in 1997/98. The two came back together for the 2013/14 season and this extension will keep the Club in the famous three stripes up to and including the 2022/23 campaign.

Nike and the Portuguese Football Federation announce the extension of their long-term partnership through 2024.

The partnership, in its twentieth year, will see Nike continue to design and supply apparel to the twenty-five football, futsal and beach football teams, as well as support the continued growth of the women’s game.

Frontline Football

MRF Ltd, India’s leading tyre brand, have become the Official Tyre Partner of West Bromwich Albion for the 2017/18 season.

MRF’s logo will now feature on the left sleeve of the Albion’s home, away, third and goalkeeper kits, while the Premier League logo will remain on the right sleeve.

Newcastle United have named Indian tyre conglomerate Madras Rubber Factory Limited – more commonly known as MRF – as the club’s new shirt sleeve sponsor for the 2017/18 Premier League season.

MRF’s logo will now feature on the left sleeve of the Magpies’ home, away, third and goalkeeper kits, while the Premier League logo will remain on the right sleeve.

India's leading tyre brand MRF Ltd have become the first sleeve sponsor of West Ham United ahead of the Club's first home game of the 2017/18 Premier League season.

MRF’s logo will feature on the left sleeve of the iconic claret and blue shirt, with this season being the first where top flight clubs can create brand partnerships to advertise on the sleeve of player shirts.