Fiat signed a memorandum-of-understanding with Juventus Football Club to become the 'official sponsor' of Juventus in all competitions for three years from July 1, 2007.

At the end of last year, Olinvest BV, owner of the Tamoil petrol station chain, ended talks on a revamped sponsorship deal after Juventus' relegation to Serie B in match-fixing allegations.

'The memorandum foresees a fixed payment for Juventus of 33 mln eur plus a variable amount determined by sporting results in national and international competitions,' Fiat said in a statement

The 2007/08 season will see Rochdale AFC celebrate 100 years of professional football in the town and to honour this achievement they will be reverting back to a replica of the kit worn in 1907.

Rochdale's home colours are blue shirts, blue shorts and blue socks. The first ever Rochdale kit was black and white striped shirts with white shorts, believed to be influenced by Newcastle United, who were one of the best teams in England at the time. Dale have reintroduced this striped kit for the centenary year, starting with the last home match of the 06/07 season against Hartlepool United on 28th April when at Spotland.

In 1949, Dale switched from stripes to the current blue kit, but it is unknown what the reasons were for this. Other kits have included white shirts with black shorts, white shirts with blue shorts and a blue shirt with white sleeves. Current Rochdale kits and training gear are manufactured by Nike.

The Dale have had sponsored shirts since 1983, the most notable sponsor being Carcraft. They are currently sponsored by MMC Estates, a housing company that currently is working in the Spodden Valley area. Other former sponsors include All-in-One Garden Centre, Smith Metals and Keytech.

All our friends from Italy will probably watching Ebay tomorrow to get their hands on an one-off special edition match worn AS Roma shirt.

The sponsor on the special shirt is Pepsi. AS roma will be wearing the rare Pepsi sponsored shirts against AC Milan on saturday 31th of march. The shirt, made by diadora will be auctioned on Ebay after the game and all proceeds go to charity.


Newcastle United unveiled their new 2007-2008 home kit last week, and they want to give you the opportunity to live the dream.

By buying the new home shirt you could be playing at St. James' Park on Saturday 12th May 2007 and be managed by either Peter Beardsley or John Beresford in what will be a chance in a lifetime match. Experience the thrill of walking out onto the pitch in one of the most magnificent stadiums in the premiership where previous legends like Alan Shearer, Malcolm Macdonald, Jackie Milburn, Pedro & Bez have all played.

After the Colwyn Bay match there is to be a charity auction in the Moat Ground social club with some fantastic football memorabilia, gifts, and local attraction lots; all kindly donated. The auction is in aid of Alzheimer's charities following the diagnosis of the wife of the Gresley Rovers former manager Frank Northwood.

Lots include a 1991 Gresley Rover FA Vase Final Shirt signed by some of the players from the day, signed footballs from the current Tottenham and Sunderland squads and a 2003 squad signed Manchester City football.

Notts County have provided a signed first team shirt and they also have a Jeff Hughes signed Northern Ireland shirt.

They have 4 match day tickets plus car park space for Derby's last home game of the season against Leeds - a match that I am sure will be a sell out - this was kindly donated by Derby County, with match days tickets also available from MK Dons and Walsall.

The Scottish first division club Hamilton Academical F.C. (1874) known locally as "The Accies" have clinched a new kit deal with sportswear giants Nike.The deal, which is effectively a ‘rolling contract’, is expected to last for at least three years, starting with season 2007/08.

Hamilton’s new kit is a traditional hooped design, with Nike design features which include mesh side-panels on the shirt.

After agreeing a "very amicable" severance with Wishaw-based suppliers TFG, it is hoped that Hamilton will wear the new Nike-branded kit in their last game of the season, against St Johnstone at New Douglas Park on April 28.

Frontline Football

After the Gills fans having their say in a kit vote, option B was the winner of the choice for next season's Gills kit, and it was modelled for the first time by six of the playing squad.

The club also used the event to welcome new sponsors Kent Reliance - whose logo appears on the new shirts made by Vandanel - to the club ahead of the start of their sponsorship deal next season.

PUMA and the Italian Football Association (FIGC) have announced the continuation of their successful partnership beyond the 2014 World Cup and therewith reconfirm the contract signed in 2003 and renewed in November 2005.

The FIGC has underlined the long-term strategic partnership with PUMA especially with regards to the EURO 2008 and the World Cup 2010 in South Africa.

PUMA will be the technical sponsor of all on-field, sideline, training and representation apparel and equipment to the associated Men’s and Women’s National Teams including the Futsal and Beach Soccer Teams beyond the 2014 World Cup.

In March 2007 this magnificient 1933/34 Arsenal Shirt made by Bukta and Signed by all players went up for auction on ebay. The seller added the following information:

My father in-law has a signed shirt from 1933/34, it is signed by all players and is dedicated to Tom Webster (former newspaper cartoonist)

I believe it was due to Tom Webster that the arsenal shirt has white sleeves and this is why he was presented with this item, my father in-law got it from his farther who knew Tom Webster. The only other shirt of it's kind is owned by arsenal I believe. It is the FIRST Arsenal shirt to have white sleeves.

Umbro, the biggest British kit manufacturer around will now be responsible for supplying the Tigers with their playing and training kits for the next 3 seasons.

Umbro's Director of Football, Simon Marsh, added: 'It is with great delight that we have now added Hull City to our international portfolio of contracted teams.

'In the past eighteen months we have worked hard to implement our strategy of creating geographical representation within the United Kingdom.

To add Hull City is fantastic news for the brand and it was evident from the outset that both parties had a desire to find a solution and I'm therefore delighted that this was achieved for an initial three year period.