The story of hummel takes its beginning in Hamburg in 1923 where the Messmer family started applying the first rubber outsoles to footwear. – from 1923 until today where technology and fashion have become vitals elements to a story that has only just begun…
Michael and Albrech Ludwig Messmer found the factory/company "Messmer & Co." in a backyard in the Hamburg village of Eppendorf in 1919. The Messmer family produces sporting goods and quite extraordinarily the family can offer rubber outsoles in their line of handball and football footwear.
The name hummel is used for the first time in 1923 connection with sporting goods when the Messmer family launches a collection which contains football boots and shoes for cycling, athletics and handball